TheAccessHub Admin Tool

The Growing Need for Customer IAM (CIAM)

Customers increasingly expect to have access to secure online services and commerce, and they won’t hesitate to go to a competitor to get it.  A great customer experience is no longer just nice to have: it’s a key differentiator. Customer IAM (CIAM) has become a critical element of any marketing strategy and like traditional enterprise IAM, it is all about balancing customer experience and security – while being mindful not to sacrifice one in pursuit of the other.

Microsoft’s Azure Active Directory B2C is a cloud identity management solution for your web and mobile experiences.  It is a highly available global service that scales to hundreds of millions of identities.  Built on an enterprise-grade secure platform, Azure Active Directory B2C keeps your applications, your business, and your customers protected.

With minimal configuration, Azure Active Directory B2C provides you with:

• Sign-in using social accounts, emails, custom IdPs
• Customize your customers’ identity experience including Online Registration, Modify My Profile, Forgotten Password etc.
• Integrates with CRM and marketing databases

As powerful and compelling as  Microsoft Active Directory B2C is, functions like user administration, delegation (if required), and customer account migration to Azure Directory B2C must be custom built from scratch… until now.

TheAccessHub Admin Tool provides all of the user management and powerful data synchronization capabilities of TheAccessHub Enterprise, while specifically targeting the unique needs related to CIAM and Azure Active Directory  B2C.

How Does TheAccessHub Admin Tool Work?

TheAccessHub  has powerful data migration and synchronization  capabilities, providing you the quickest way to utilize all of the great features of  the Microsoft Azure B2C platform in servicing your customer needs.  Your customers will be delighted, and so will you.

Whether you already have Azure Active Directory B2C, or are planning to use it, TheAccessHub is the right choice.  It doesn’t even matter what your current customer account data source is. TheAccessHub  can synchronize from virtually any data source.

All you have to do is connect TheAccessHub to your Azure B2C tenant, import your customer accounts, and TheAccessHub will  do the rest – automatically creating the customer accounts in AAD B2C and then sending your customized/branded invitation email to those customers, notifying them of the great new features you have made available.

Your customers will never be asked to re-register, as TheAccessHub manages the changes seamlessly and automatically.